CLIENT: NBA, READY SET ROCKET | ROLE: PRODUCT DESIGNER | YEAR: 2015
NBA wanted it’s international apps and websites to be a unified experience for the everyday user. They wanted to focus on delivering curated content that drove the user into a deeper interaction with the app and corresponding games. We updated their overall look & feel while emphasizing and making sense of the complex stats that roll in during a game. My role was one of two Product Designers on the project that delivered responsive iOS, Android, and web designs to create the final product.